How big is Google?

A public corporation in the United States founded by Lawrence E. Page and Sergey M. Brin, Google Inc. offers a wide array of services and products to Internet users like email messaging, office productivity, social networking, online mapping as well as video sharing. There are different factors that contributed to the rapid growth of the social networking site like positive employee relations, philanthropy and environmentalism. The company is considered by the Fortune Magazine as the best place to work in the world. To know more about the firm, let us look at the size of the firm in terms of employment.

The Size of Google

How big is Google? As of September 30, 2009, the total number of employees working at the company was 19,786. The total revenue posted by the firm increased in 2008 amounting to $21.796 billion. On the other hand, the company’s operating income is $6.632 billion. The net income posted by the company is $4.227 billion. The total asset of the firm is $31.768 while the total equity is $28.239.

Additional Information and Other Important Details

Ninety nine per cent of the revenue of the firm came from advertising campaigns. Some of the advertising services and products offered by the company are Google Analytics, Google AdWords and Google AdSense. To improve its income, the firm implemented behavioral targeting strategy depending on the interests of computer users.

In addition to advertising, another popular service of the company is the Google web search engine. In August 2007, the service got 53.6 per cent of the market shares leaving competitors Yahoo as well as Live Search with 19.9 per cent and 12.9 per cent, respectively.

Besides search engine and advertising, Google is also popular for its desktop applications like Picasa, Sketch Up, Google Desktop and Google Earth. The last application can be used when finding places because it is powered by an aerial imagery as well as a satellite. The program allows users to zoom in cities, towns, pedestrians and vehicles.

To help users keep in touch and communicate with their loved ones in distant places, the company offers email messaging services known as the Gmail. In addition to email messaging, this application also features chatting. To assist business owners with their operations, the firm offer Google Apps Premier Edition. It offers more disk space that can be used for sending emails and efficient API access. In 2007, Postini was acquired by the firm, which led to the change in the name of the program from Google Apps Premier Edition to Google Security Services.

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